Sensor Tower is proud to announce the discharge of our newest Data Digest, protecting the fourth quarter and full yr of 2020. This in depth report investigates world cellular app ecosystem tendencies and is free to obtain.
Among the many matters explored within the report is the influence of COVID-19, which was felt throughout the cellular app financial system in 2020, resulting in record-breaking numbers at each the shop and class degree. In complete, downloads reached 143 billion throughout the App Retailer and Google Play globally, up 23.8 p.c from 2019.
Along with final yr’s most vital app-related matters, the report digs into which apps, video games, and publishers drove this outstanding progress—and the way the app ecosystem will proceed to evolve because the world hopefully experiences a reversion to regular in 2021. Plus, we break down the unprecedented success of the Enterprise class, led by the rise of Zoom following worldwide workplace and college closures, in addition to how cellular video games reached document obtain and income highs, and the gradual restoration of journey apps amid a troublesome yr.
See the most recent evaluation from the Sensor Tower Retailer Intelligence platform. This report additionally consists of:
- Rankings of prime apps, video games, and publishers on the App Retailer and Google Play throughout This fall and full-year 2020.
- Evaluation of the highest classes throughout each app shops, plus their year-over-year progress.
- Particular 2020 year-end evaluation on profitable new apps and publishers.
- A breakdown of prime apps and publishers in Europe.
Obtain the report, in PDF kind, beneath:
To study extra about Retailer Intelligence and the way our industry-leading knowledge can elevate your cellular advertising and marketing efforts, schedule a demo today.